Anna Sui is an American fashion designer of Chinese origin. She gained international recognition and popularity in the late 1990s. Sui creates incredible looks in clothes, fragrances and amazing decorative cosmetics. Find out more at newyorka.
From the dream of creating clothes to the top of world fashion
Young Sui has dreamed of becoming a designer since early childhood. That is why to achieve her dream she graduated from a pretty famous design school in New York, Parsons School of Design. While studying at the prestigious New York school, Sui met many other very talented people who are:
- a famous American photographer Steven Meisel, who helped Sui with a photoshoot for her first collection
- top model Naomi Campbell
- top model Christy Turlington
- top model Linda Evangelista and others.
All of them enthusiastically supported Sui in her endeavors. In particular, they became the first top models to wear clothes from Anna Sui and walked the catwalk.
While studying at the New York School of Design, Sui promoted her works quite actively. Namely, she published her designs in the well-known Italian magazine Lei.
When Sui graduated, she decided to work on creating youth clothing for famous sports brands. However, all of Anna’s clothes were so unusual and extravagant that they could not fit into the narrow concept of sports brands. Therefore, Sui decided to stop her work with sports brands and start creating clothes for chain stores in New York. Still, Sui always dreamed of building a personal brand. All her friends from the fashion world always supported her, so she ventured upon a new step in 1991. It was then that the Anna Sui brand was registered in New York City. The first official show of the brand brought Sui outstanding success in the fashion world.
A year later, Sui opened her first boutique in New York City. It was located in a very famous city district called Soho. Already in 1993, after two years of brand activities, Sui won a quite prestigious award from the Council of Fashion Designers of America for new talent in the “New name in the fashion world” category. Anna Sui had tremendous success in the world. In 1997, she opened her first boutique in Tokyo and shortly before in Osaka. It was the entry into the world market that brought the New York fashion designer world fame and love.
Characteristics of Anna Sui products
Anna Sui is not just another brand. It has its history, symbols and uniqueness. In particular, one of the features of the Sui brand is the design of boutiques that are scattered around the world. Lavender is considered the main color in the decoration of the store walls, while the floor in the boutiques is red. The boutiques are equipped with ebony furniture.
In the late 1990s, Sui concluded a contract with a German company to develop perfume fragrances and with a Japanese company to launch a cosmetics line. It was a completely new round in the evolution of her fashion brand. In the late 1990s, except for clothes, Sui began to create amazing shoes. The shoes were made of various materials like silk, snake and lizard skin, velvet and others.
Also, Sui, like many other designers in the 1900s, thought about releasing her new collection of accessories.
The main characteristic of the Anna Sui brand is the mixture of styles, emotionality, frankness, brightness and surprise. All of Sui’s products are simply stunning. Here you can choose both ethnic outfits and cowboy accessories, as well as elegant and luxurious evening dresses, bright and lacy outfits, rock and roll looks and much more. Sui’s goods have stolen the hearts of many women around the world due to their originality and extravagance. It is bought by women worldwide regardless of their social status.